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1. Proxima Nova Extra Bold

Look at the best sellers on the big font shops and you’ll see the same names sitting proudly in top spot. Proxima Nova, DIN, Futura and Brandon Grotesque in particular are extremely sought after typefaces that are commonly used in web design, branding and print.

Proxima Nova Extra Bold

It can be pretty expensive to acquire these fonts, which means it’s often beyond the budget of most designers. Thankfully there’s some free typefaces we can rely on that actually match up fairly well. In today’s post I round up 10 of the most popular fonts and give my recommendations of the closest alternatives that can be used with Google Fonts or downloaded for free.

Proxima Nova vs Montserrat Since its release just 10 years ago has pushed aside all the classics and claimed top spot in the best sellers lists. For those of use who aren’t lucky enough to have Proxima Nova (or the similarly cool Gotham font), is a beatiful pseudo geometric typeface with very similar characteristics. These fonts look great in uppercase with wide tracking. Futura vs Josefin Sans is everyone’s favourite geometric typeface with those iconic sharp corners. If you’re in need of a free alternative, look no further than. Also being a pure geometric font means the letters that are made from basic shapes are almost identical, but Josefin does have some unusual characters that break the match. Thankfully most of those characters are lowercase and this style of typeface always looks much nicer in all caps!